Why your business and the buffet table don’t mix

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Freedom to do whatever you want is a beautiful thing. But only if you can handle that freedom by not doing everything you want all the time. Its like going to a buffet. Often we tend to overeat when we go to them, just because we can eat whatever we set our eyes on. But eating buffet style regularly probably isn’t the wisest choice when it comes to your health. Or your waistline. Ninety-seven percent of the time I eat oatmeal or cereal for breakfast. Very predictable and unexciting. I choose one of those two options because … [Read more...]

Why your logo and website may be worthless

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Even brilliant people need a plan. A few of years back when I still worked my day job, I called myself starting a business on the side. So I put up a website, wrote some blogs, and even set up some workshops for people to come and learn from my brilliant self. Of course people were going to start flocking to my website and workshops because you know, I was brilliant. But alas, they didn’t come. Because my brilliant self didn’t have a plan. I didn’t have a strategy to actually reach the people I was intending to help. I don’t know … [Read more...]